Guides · Updated 2026-10-16T00:00:00.000Z
How to Find Seed Investors (and Get Them to Reply)
Finding seed investors isn’t hard. Finding the right ones and getting a meeting is. Here’s a process that works.
Where to look
- Seed funds and accelerators. Start with our list of seed funds and accelerators.
- Founders one or two years ahead of you. Ask who invested in them and who was most helpful. Their investors are your best leads, and they can introduce you.
- Angels in your industry. Operators and executives who know your market can judge you faster and often invest smaller amounts quickly.
- Portfolio pages. If a fund backed a company in an adjacent (not competing) space, they understand your market.
- Public databases. Crunchbase, AngelList and similar sites show who’s been investing at your stage recently.
Qualify before you reach out
For each investor, check three things: do they invest at your stage, in your sector, with a check size that fits your round? Cutting a list of 200 down to 60 good fits saves you weeks of dead-end meetings.
Get warm introductions
Investors weigh introductions by who makes them. The best come from founders they’ve backed. Make it easy: send your connector a short, forwardable email with a three-sentence description of your company and your deck link.
Cold email that works
When you don’t have an intro, a short cold email still works if it’s specific:
- Subject: company name and one sharp traction point.
- Line 1: what you do, in plain words.
- Line 2: your best proof (revenue, growth, notable customers, or why your team is unusually qualified).
- Line 3: why this investor, mentioning a relevant portfolio company or something they’ve written.
- Ask: a 20-minute call, with your deck attached or linked.
Keep it under 120 words. Follow up once after about a week.
Track everything
Use a spreadsheet or CRM with columns for stage, last contact, next step and notes. The Seed Round Kit includes a ready-made investor CRM and eight email templates.
This guide is general information, not legal or financial advice.